Market Research
AAIA's market research department assesses trends that are reshaping the industry, addressing the varied information needs of AAIA's members. The in-depth and timely reports help members from all segments of the aftermarket strategically position their company for the future.
AAIA's unique research programs offer unparalleled informational expertise. Benchmark research tracks nearly 20 years of distribution changes and sales forecasts. AAIA's most recent research looks at the DIY and DIFM consumer markets and are presented in the interactive section of the eFactbook. Scroll down for more details about how to order the eFactbook and other market research reports ranging from international market trends to employee compensation studies.
When new studies are published, AAIA's Communications Department issues a press release with sample statistics and analysis from the study. Please visit the press release page to see all recent AAIA news.
AAIA's market research department also assists member companies with information about industry trends and provides timely responses to specific questions about the motor vehicle aftermarket.
For more information on the industry's top market research resource, see the AAIA Market Research Committee page.